Hey, I’m Eli — the guy behind Fitness Product Finder.

I used to think being fit meant avoiding anything fun — especially ice cream. I counted every calorie, cut out every “bad” food, and treated eating like a numbers game instead of something I actually enjoyed. Then I bought a Ninja Creami, started experimenting, and everything changed. I found a way to make high-protein, low-calorie ice cream that tastes like the real thing, and sharing those recipes online accidentally turned into a community of 650,000+ people who love dessert as much as I do. Now I spend my days creating recipes that make food healthy AND enjoyable!